May has so many content marketing opportunities. Is your content and social media plan ready for May? No worries, if it isn't. I’ve got your back. So that you have a steady source of inspiration and ideas. Let's get started. I always recommend that you start by looking at your business and industry each Read More
Create 64 Pieces of Content a Day for 30 Days
Create 64 pieces of new content every day. Impossible?! Yes. It's possible. Creating that much content every day is very achievable. Let's find out. I will create and publish at least 64 pieces of content every day for the entire month of April. I was inspired by a Gary Vaynerchuk post - How to Create 64 Pieces Of Read More
3 Content Ideas for April 2020
More social shares. Better engagement. Content that connects. You want all those good things from your social media and content, right? Of course you do! Good news. There’s a simple way you can both stand out and ride trending topics so you get more followers and more engagement. Better yet, you have a massive Read More
The Best Email Subject Line… Ever
I couldn't believe what I was hearing. "The test was amazing. But don't use it again." My boss was telling me to stop. That's exactly when I knew. This email was a winner. Probably the best ever. We had done an A/B test on the subject line and header for a new lead gen email campaign. This one subject line Read More
How to Write Irresistible Headlines – Just Fill in the Blanks
What’s my favorite headline? There it was. Sitting on the kitchen table. Cosmopolitan magazine. “Secrets Even a Good Boyfriend Keeps from You” It got me thinking. Hmmm. THAT is an irresistible headline. It stokes your fear. “Is my husband cheating on me?” It stokes your curiosity. “What do I not know Read More
15 Best Marketing Books of 2015
Black Friday week is here! Great deals are happening all week on Amazon. Want to reward yourself for an awesome year? Plan to spend some holiday downtime to learn how to take your game to the next level? Or maybe you are looking for something inspiring for your team or a co-worker to help get a jump on 2016? Now Read More
277 Action Words to Supercharge Your Writing
Words are sacred ... If you get the right ones, in the right order, you can nudge the world a little. - Tom Stoppard, Famed Author, Playwright, and Screenwriter You want to nudge the world, right? You’re in marketing to do just that. In fact, you probably want to do more than just nudge the world. You want to Read More