The advertising and online marketing world will gather next week at AdTech 2011 in New York. Three days of engaging speaking sessions, tchotchkes and giveaways from exhibits, and many meet-and-greet party opportunities. Unfortunately, I won’t be able to attend this year (maybe in San Francisco in 2012). But here are 5 Read More
LinkedIn Is More Important Than Facebook
LinkedIn has the greatest online impact on your personal professional brand. For your professional image, LinkedIn is more important than any website, even Facebook, Twitter, Google+, your blog, any social network… any website. The only thing better is you, in person. How can that be? Facebook is the #2 highest traffic Read More
5 Work Tips You Can Learn from Running a Marathon
I just ran my first marathon – the Nike Women's Marathon in San Francisco. I ran to support the Leukemia & Lymphoma Society and trained with my local Team in Training group. If you have never done an endurance event or set out to do something inconceivably challenging, DO IT. There is nothing more rewarding. I Read More
Starting a New Job at PayPal
I am thrilled to start a new job today as Partner Marketing Manager at PayPal. I will be developing and executing channel marketing programs for PayPal's global partner network. Much like my product marketing role in the VeriSign SSL unit of Symantec, I will be working with online shopping cart vendors, ecommerce hosting Read More
12 Miles Is Just The Start
Many of you know that I do more than just tech marketing. This summer I have taken on the challenge of running marathons... and even more daunting racing to find a cure for blood cancers. I'm training to participate in the 2011 Nike Women's Marathon as a member of the Leukemia & Lymphoma Society's (LLS) Team In Read More
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